F-1 enters the NFT market to promote car racing
On the eve of the Las Vegas Grand Prix, Liberty Media filed an application with the US Patent Office for the acquisition of trademarks based on collectible tokens. U.S. Patent and Trademark Office Licensed Trademark Attorney Mike Kondoudis revealed that the Formula 1 racing series owner has applied for two NFT and cryptocurrency-related trademarks for the Las Vegas Grand Prix, scheduled for November 2023. According to Kondudis, Formula 1 intends to offer virtual merchandise, including…
