The largest US payment system has filed an application for registration of seven new trademarks related to non-fungible tokens and Web3.
Metaverse Trademark Attorney Michael Kondoudis tweeted today that one of the largest credit card companies, American Express, has filed seven new trademark applications. The corporation has registered several names and logos, including AMEX, MEMBERSHIP REWARDS and SHOP SMALL. Kondoudis said that everything indicates that the company plans to take its place in the metaverse and release branded NFTs.
Applications were filed with the US Patent and Trademark Office (PTO) on March 9. The statement indicated that the company will offer multimedia and cryptocurrency services, as well as virtual banking.
“American Express is a leading financial brand and its importance among peers cannot be underestimated. It is clear that the corporation sees the potential in the metaverses and is preparing its trademarks and brands for the virtual economy in which it plans to dominate,” said Kondoudis.
He also added that the event signals the start of a new trend, with major players in the financial sector registering their brands in the metaverse.
Earlier, the PRC Patent Office reported that they had received more than 16,000 applications related to the metaverses. Among the applicants was tech conglomerate Tencent, which has applied for a patent for virtual concerts in the metaverse.
Recall that in 2020, the venture division of American Express invested in the development of the FalconX cryptocurrency trading platform for institutional clients.