2021 has already become a record year in terms of sales for the famous auction house Sotheby’s. The sales of collectible tokens, which were sold for $ 100 million, also contributed to the financial results.
Auction house Sotheby’s drew attention to the NFT space earlier this year, and the first collectible token sale took place in March. Users could participate in the NFT auction of an anonymous digital artist under the pseudonym Pak. During the three-day auction, sales amounted to $ 16.8 million. After that, the auction house conducted several more collectible token sales, including 202 tokens from the Bored Ape collections. Total sales exceeded $ 100 million.
In the report, which came to the disposal of Bloomberg, it is reported that for the year sales of collectible items through Sotheby’s amounted to $ 7.3 billion. Thus, NFT so far occupy just over 1% of this direction.
At the same time, analysts noted that in 2021, Sotheby’s auctions attracted many new customers. Especially in the NFT space – more than half of the buyers were under the age of 40, with 78% of them not participating in auctions before.
Also, the auction house Sotheby’s has launched a platform for the sale of NFT Sotheby’s Metaverse. The initiative is quite understandable, because, according to estimates of the company Grayscale, in the next few years, the annual revenue of the metaverse will reach $ 1 trillion.
